Interview of Hassan M. H. Franji, Boss of Makinabook

Discover Makinabook, the new and growing listing portal from the Middle East!

1. Hassan, can you introduce your new and growing portal Makinabook? 

   
   

Makinabook was back in 2004 a printed magazine. With time and the development of new technologies and the growth of the Internet and the digital world, we decided to launch the Makinabook portal.

Today, Makinabook is an online portal that allows users to sell or buy all kinds of vehicles, heavy machinery, equipment, industrial machines, attachments, and spare parts.

Our market place is unique - the buyer and seller can interact directly without a middleman or a third party!

In addition to the used equipment division, we also provide different services including: unit evaluation, showroom sector, blogs, forums as well as a database of different service providers.

In Makinabook, we endeavour to provide premium solutions in various sectors; we are committed to high quality standards and fast service process in everything we do.

2. Makinabook is a specialized listing portal for the construction and trucks industries. How does it work? What is your business model?

   
   

Makinabook is a profitable advertising portal specialized in machinery, trucks, and related parts & attachments, on which clients can easily register and advertise as many listings as they want. 

To advertise on makinabook.com, it is a very easy and fast process that takes only a few minutes.

1) Create An Account

To create an account, all clients need to do is to fill a one-page form and it is done once they get the welcome mail to confirm their registration.

2) Choose A Plan

With three advertising plan options, we are confident clients will find it easy to choose one plan that matches their interest.

3) Post Ads

Posting an ad in makinabook.com is a very easy process. Once you have a plan, fill in all the details that you want to promote, advertise, and display including pictures, details, contacts and location of the material.

If you have any questions regarding our prices and package offers, please contact our European partners: MachineryScanner.

3. Do you plan to expand your target to other machine industries, such as agricultural equipment or the recycling world?  

   
   

Makinabook is a growing listing portal specializing in construction machinery, trucks, farm & handling equipment, attachments, spare parts, as well as industrial machines, commercial vehicles, marine equipment, aviation, and cars. You can find all those categories on our homepage via the following link.

Our target is to continue serving the same sectors and maybe give more care to the marine and aviation sector as those industries are not yet served correctly in the media world.

4. Hassan, your company is based in Dubai but you work internationally and we see machines from several countries. Could you tell us who your customers are and where they are located? 

   
   

UAE is a very convenient place to make international activity as it is well reputed in credibility, easy serving, and communicating. The consuming areas are easy from Dubai as Africa and Asia.

Our customers are dealers of used equipment as well as manufacturers, and machinery, trucks, and equipment distributors. As our portal was launched last year, most of our customers are currently from the Middle East but we aim to grow and gain market shares in Europe with our international partner MachineryScanner. 

5. Hassan, you just started a partnership with the platform MachineryScanner. Could you please tell us the reason for this choice? How important is the trust in your relationship with customers and your portal growth? 

   
   

The MachineryScanner team is composed of very professional media experts who understand the sector of advertising we work in. Therefore, we found it very important for our plan to build such a relationship with this kind of team, the added value of this partnership is very valuable to us. Our goal is for Makinabook to become the reference to sell and buy equipment in the Middle East and we want to help our local dealers to sell in Europe. The MachineryScanner review system is the best system on the market to build trust and transparency. We need it for our dealers to improve their company image and notoriety. 

“Looking to buy machinery or trucks? Just choose your main category from the main sectors in the home page, and then you have all the tools to narrow your search with any detailed criteria in the drop down list in the search page.”

“Looking to sell machinery, equipment, or trucks? Post your ads with full detailed info, location, price, pictures with your own contact details so you can have all the chances to reach any client worldwide.”